This is the first makeup product for my 'Beauty Week'. I bought this recently and have left it a short while before reviewing as I wanted to have a proper opinion and view on it.
This is what the brand claims:
'Rimmel Wake Me Up Concealer is our first full coverage concealer that visibly reawakens and illuminates under the eyes. Completely conceals spots and other blemishes. Instant anti-fatigue effect. With Peptides and a Vitamin Moisturising complex'
This item is priced at £5.99 which I think is fairly reasonable. However if you compare it to the price of the actual Wake Me Up Foundation (which is £8.99), then it is a little expensive just for a concealer. The bottle is quite bold as the bright orange top is a colour to wake you up in the morning; the packaging is very basic, just a plastic wrapper.
I completely agree that it reawakens and illuminates your skin - I use only this concealer when I go to work and it really brightens up my skin, leaving a dewy fresh look and feel when I wake up first thing in the morning. It also leaves your skin very moisturising which is a bonus, as many of the concealers I have tried make my skin dry and flaky.
It covers my spots and under my eyes superbly, so I am really impressed! It can be applied and layered up to give you full coverage, but if you only use a small amount it looks really natural.
I got the shade 020 True Ivory - there aren't that many shades to chose from which is disappointing, and the colours don't match your skin colour exactly. A lot of people with lighter skin find that the concealer looks orange on their skin because there isn't a wide variety of shades. (I don't have a problem with this as I have darker/tanned skin.)
It stays on for around 5 hours which is also impressive! Usually concealers just melt off my face, ecspecially liquid ones. You may need to touch it up if you are going to be wearing it all day, but it does a very good job at staying put on your skin!
Overall this is the best concealer (apart from my 17 concealer stick) I have used and I will definitely be repurchasing when it is empty!